There is a storm brewing. You may have already noticed the rumblings. It all boils down to the biggest social site on the interent today.
At a time when the biggest names in marketing are getting Google-slapped, Facebook is stepping up as an exciting alternative to the impersonal behemoth.
There are several reasons for this coming shift. For one thing, people on Facebook spend a lot of time there, about 40 minutes a day on average. Also, Facebook is helping to build social proof by leaps and bounds–something Google can’t do even if it tried.
Let’s face it–any sleazy marketer can have a website. All they have to do is pay Godaddy for a name and get a cheap hosting account, and they’re in business.
But on Facebook, people get to actually know you and like you (or not). They can easily recommend you to their friends, who recommend you to their friends, and so on, and so on.
For these reasons (as well as some other ones that I only share with my subscribers), I have begun to learn everything I can about the platform that is Facebook. You may have already watched the videos I have up on the subject so far. There is more to come. A lot more.
Exactly five years ago (well, almost–I am a day late with this post), my darling little Rebecca was born at our home in St. Louis Missouri. My husband had just started his internship at Des Peres Hospital. All of his attendings told him that he was stupid (yes, they actually said that to his face) for letting his wife have a home birth. To his credit, he came to my defense every time. Of course, we were not alone in our preparations. We had the help of an amazing doctor and his sweet wife.
My physician in Kirksville, Dr. Freeman, had known of my desire for a home birth, and had said that I was a good candidate. As my due date approached, however, it looked like I would be delivering in St. Louis. Since midwives were illegal in Missouri at the time (crazy, right?), I went online to research my options. That is when I ran across information about a Dr. Fred Duhart. Read the rest of this entry »
Okay, so I didn’t come up with these on my own, but I do share these sentiments on starting a home business wholeheartedly. These points came from Mike Dillard’s Business Model webinar that he shared with subscribers of What’s Working Now (which is awesome, by the way). Here they are:
You can change, and you must.
You must surround yourself with the people you want to become. This could mean meeting them at a live event, listening to them on audio, watching them on a video, or interacting with them on a webinar.
Become consciously aware of your thoughts and what you tell yourself.
Understand that you’re constantly being sold. Appreciate that fact, but do not let it affect how you make a business decision. Take the emotion out of it.
Money is a game. Starting a business is not. The track record of the founders matters more than anything else. Sure, the product and the compensation plan are important, but if the people at the helm don’t have the experience they need to run a network marketing company, then run the other way.
Join a sponsor with integrity, who is building their business the way you want to build yours. If you want to build your business with PPC and social media, you don’t want to choose someone who is old-school.
This video shows you how to get your tweets to automatically post to your Facebook profile. This can be a time saver, but only if you are the one doing the posting. In other words, I do not recommend doing this if your accounts are hooked up to services like Synnd. Otherwise, your friends will get annoyed. Using Unified Tribe with this technique is probably okay, though, since you have more control over the content that you are promoting.
Here is a quick tip for connecting your blog to your Facebook Fan Page so that every time you publish a post on your blog, it will show up automatically on your Fan Page.
Okay, so it’s been a week since I returned home from Las Vegas where I was attending the Leadership Branding For Direct Response Live Event hosted by Mark Hoverson, and I am finally getting around to writing about it!
The thing you have to understand is that the week before a trip like that, I am trying to get ahead in my business, and then for the week after, I am catching up. That is because while I am at these events, I want to be totally focused on what is happening while I am there.
This last trip was especially important for a number of reasons.
For one, it was a chance for my son, Montana, to brand himself in the internet marketing community. He was, hands down, the youngest attendee, at the ripe age of 14. He quickly got the attention of the host of the conference, and even offered him some advice on how to manage his outgoing voicemail message to save his friends and family time when they called him. Of course, getting his picture taken with Mark Hoverson and Ann Sieg very cool, too.
Internet Marketing Leader Mark Hoverson
Internet Marketing Leader Ann Sieg
Mark Hoverson with Montana Burr
Another very important aspect of the trip was that it was the first time since Portland that our Work at Home Mom’s group has gotten together in person. We were able to tape 5 episodes of our internet tv show and let me tell you– it is going to be awesome! We thought we had great energy before, but now we are even more excited! We even have plans for a product that will revolutionize how women, particularly moms, will do business online. Don’t worry–I’ll tell you about it later–it is too soon to let the cat out of the bag just yet
My favorite part about live events is the networking, collaborating, and friendship-forming that goes on there. One example is the heartfelt moment Ann Sieg an I had together on the last day of the conference. I won’t go into the details–they were personal–but I will tell you that I have a renewed respect and admiration for her. She is truly an amazing person.
So there you have it. A short update of what I have been up to lately. Now–there are businesses out there needing my help, so I’ve got to go. Talk to you again soon!
If you have a network marketing business, you already know the challenges of getting people to sign up as new representatives. Well, I just came across some great training from Scott Rogers, one of my colleagues over at Marketing Merge, that is going to be a game changer for everyone who reads it. Check it out here:
Sign up Now for
“How to Build a Successful Business on the Internet”
Exclusively for Homeschool Students
An Eight Week Course
Thursdays @1:00 PM Eastern
Running from March 11 through April 29
Tuition: $50
Taught by Rana Burr, Certified Internet Business Instructor, Internet Marketing Trainer, and Social Media Consultant, along with her son, Montana, internet business owner
Your child will learn:
How to determine profitability of potential markets
How to set up a niche website
How to choose the right keywords so that their websites are found easily on the search engines (Google, Yahoo, Bing, etc…)
How to set up a marketing funnel to maximize earnings
How to identify affiliate marketing products for their niche website
How to build incoming links to increase the visibility of their business on the web
Advanced research and writing techniques
How to track results and do split testing for improving their site’s performance (traffic and conversions)
Tuition includes: Live instruction with Q&A over the internet once a week during class time, up to 60 minutes of one-on-one mentoring over the phone, recorded video lessons on additional material not covered in class
Rana is only accepting 10 students for this class. Call now to reserve a seat: 210-827-2596.
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